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Director of Retention & Lifecycle
Amsterdam · RemotoSênior (5–10 anos)FreelancerPublicada há 4 dias
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O que você vai fazer
The Director of Retention & Lifecycle will own the end-to-end retention strategy, including subscription programs, email and SMS marketing, and the post-purchase customer journey. They will lead the customer experience team and utilize data-driven testing to reduce churn and increase customer lifetime value.
O que eles procuram
Candidates must have 5-6+ years of experience in retention or lifecycle marketing at DTC brands, specifically within subscription-based businesses generating $30-50M+ in annual revenue. Proficiency in tools like Klaviyo and Loop, along with strong analytical skills and leadership experience, is required.
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