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Senior/Lead Lifecycle Marketing Manager (Full Remote - Netherlands)
Remote (Netherlands) · RemoteSenior (5–10 years)Full-timePosted 12 days ago
About the job
What you'll do
Lead the strategy and execution of the full CRM lifecycle to drive revenue, retention, and user reactivation. Collaborate with product, data, and engineering teams to optimize user journeys and implement data-driven experiments.
What they're looking for
Proven experience scaling CRM in a high-volume B2C subscription business with measurable impact on revenue and retention. Strong ability to build, test, and analyze complex marketing campaigns using behavioral data.
Full description
